Lucinda Law is a Singaporean artist, author, and cultural practitioner whose work explores the relationship between nature, place, and human experience through botanical-led art and travel-based fieldwork. Her practice extends beyond image-making into a form of cultural interpretation, translating landscapes, plants, and histories into visual and narrative works.
She is the founder of Within & Co Studio, through which she has collaborated with over 60 global clients including Apple, Aman Resorts, Chopard, Loewe, and Bentley, and worked with brands such as Chanel, diptyque, Marina Bay Sands, and Faber-Castell. Her works have been presented across publications, bespoke objects, and site-specific commissions, and collected by institutions, dignitaries, and private collectors.
Since 2016, Lucinda has designed and led nature-based creative experiences for over 3,000 participants, and developed residencies, workshops, and cultural programmes within leading hospitality and lifestyle spaces. Her work in these contexts focuses on creating meaningful connections between guests, environment, and local cultural identity.
Her multidisciplinary background spans fine art, literature, and botanical studies, with formal training at the Royal Botanic Gardens, Kew. She holds a degree in English Literature and a Master’s degree in Fine Arts. Her experience extends across education, editorial, and cultural research, including roles as a senior lecturer in contextual and cultural history, as well as a travel writer and editor.
Alongside her contemporary practice, Lucinda draws from a personal lineage connected to early botanical scholarship, including links to the Song Dynasty Chancellor Lu Duoxun (盧多遜), associated with the Kaibao Bencao, one of the earliest imperial materia medica texts. This thread informs her ongoing research into medicinal plants, natural systems, and heritage knowledge across Asia.
She is currently developing a long-term body of work across books and site-based projects, building a nature-led cultural practice rooted in the tropics and the wider Asian region.